When to Mail Christmas Cards & New Years Cards

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The holiday season is just around the corner. Halloween has come and gone while Thanksgiving is just about to grace us with it’s delicious presence. That means you’re probably starting to wonder when to get your holiday cards out in the mail. When to mail Christmas cards is a good question and one we’re hoping to answer here.

As a rule of thumb, the post office typically takes 3-7 days to deliver domestic mail. Of course, it may take less than 3 days and in some cases it can take longer than 7. It happens. But for the most part, the 3-7 day rule of thumb rings true. That is of course, unless it’s the holidays. December for sure — although this tends to happen during just about any holiday. When more people than usual decide to mail things all at once it tends to slow things down. And while not everyone mails a Mother’s Day card (shame on you), most people do place holiday cards in the mail at about the same time of the year.

You can imagine this kind of mail traffic will cause some delays. And you’d be right. During the holidays — in this case we’re definitely talking about December — the typical mailing time slows down to around 2 weeks. Sure, there’s still a chance it will be less than that but normally from year to year this tends to be the case.

Pro tip: You can schedule all of your cards ahead of time. Set em’ and forget em’. See the easy tutorial here.

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10 Holiday Cards For Real Estate Agents

The holidays are coming and that means many businesses will be getting ready to get their ducks in a row when it comes to mailing out their business holiday cards. Real estate agents are among the many different types of businesses that benefit from mailing out business holiday cards. Besides just being a nice gesture, holiday cards for real estate agents also greatly increase the likelihood of customer retention — the folks who were in the market to buy a new home will one day also be in the market to sell.Cottage Continue reading

What to Write in Your Business Holiday Cards & More Useful Tips

School Boy Writing Close Up. Pencil in Children Hand.It’s that time of the year once again! Who’s excited?!? We know we are — but that’s nothing unusual. The holidays are pretty much the most joyous time of the year and it’s no secret that sending business holiday cards is a must. A simple gesture like a personal holiday card may be the one thing that creates that long lasting connection so important for customer retention. So whether you’ve been mailing business holiday cards on the reg or you’re a newbie to this tradition, we’re here to help you make the most out of this holiday business task.

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6 Customer Retention Notes Every Business Should Be Sending

Customer retention is a big deal for businesses — big and small — everywhere. According to a report by Frederick Reichheld of Bain & Company, the cost of customer acquisition versus customer retention could reach as high as 700%. So putting some attention to building real relationships with existing customers should be a no brainer. By which we mean businesses everywhere should be putting a whole lot more attention into building real relationships with their existing customer base. And yet there may be some marketing tactics that you’re missing out on. For one — the business greeting card. Perhaps you’re already sending your company holiday cards, but you may be missing out on a few other opportunities to foster a level of customer loyalty you haven’t been able to reach thus far.

red american style letterbox with the raised rod to signal the presence of mail.selective focus.

You can send marketing emails day in and day out, but sending a personal handwritten note takes the customer relationship building to a-whole-nother level. Here are 6 customer retention notes every business should be sending — and some that you might be missing out on. Continue reading

5 Opportunities to Write Business Thank You Cards That You May be Missing

You’ve probably been spending a great deal of cash on customer retention tactics. Building customer and brand loyalty is no easy task, but is equally as rewarding. You’ve probably been sending one email after the next because email marketing is king. But unless you’ve incorporated real hold-in-your-hand business thank you cards, you’re not doing everything that you can. The good news is this marketing tactic is easy, inexpensive and doesn’t have to take forever to set up and get going. Sending personal greeting cards shows a more personal attention to your recipients than yet another email sent to the masses.

Thank you word on card hold by man

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5 Reasons to Send Business Birthday Cards

While email marketing is obviously a great strategy every business should have, there’s an element of the personal touch that’s completely lacking. Expanding your marketing strategies is a good idea if you want to reach your customer base off the screen where a personal connection can be made. Sending out real hold-in-your-hand business greeting cards is a great way to do just that. Luckily sending out really nice personal snail mail can be as easy as sending an email. Using digital tools available via Postable to create and mail something with a personal touch is a great way to build real life relationships that marketing emails simply cannot achieve.bizbdayheader

In the age of full inboxes and empty [snail] mail boxes, sending out personal business birthday cards is a no brainer. If you’re not already mailing your customer & employee base business birthday cards, you really should be. A stellar way to boost employee moral along with a simple way of showing your appreciation, birthday cards for employees are also a great way to build community within your company or organization. Continue reading

You’re Engaged! Now It’s Time To Talk Finances

Recently engaged? Congrats! But before walking down the aisle, it’s essential for you and your fiancé to be on the same page when it comes to finances. It can be very easy to get swept up in the fun details of planning a wedding, but there are a number of marriage logistics that are important to discuss, including finances. Weddings are expensive, and might be one of the biggest events you plan together as a couple.Two young business people working on a coffee break.

Not to worry! Earnest, a financial lending company, breaks down the real cost of getting married. Here, they’ve broken down 5 important topics for all newly engaged couples to address — sooner than later. Don’t be blindsided and prepare for how much you’ll be spending! Continue reading

How to Easily Mail Birth Announcements & Other Tips for New Parents

Being a brand new parent is hard work. Sleeping becomes a priceless commodity, daily tasks are no longer looked after and a whole bunch of other things that nobody tells you about. You’ll probably find yourself having to schedule in time for things that typically just happened — eating, for example. Needless to say, mailing out a set of cards to introduce your newest family member — aka the star of your show — takes a back seat to things like showering. At the same time, you want your family and friends to meet the new little human. Birth announcements don’t have to take up all of your very precious time. Being a new parent is hard work. No need to make it even harder. Although we haven’t found any hacks to changing diapers, we do have a pretty neat hack to sending your birth announcements.

BA4Send this card here

In fact, you could make and send birth announcements in all of 5 minutes. Yes, really really. You don’t have to spend your showering time licking envelopes or writing down mailing addresses that you may not remember (see free address book with easy address collector). You probably don’t have the patience to learn any new programs either. Not to worry… You can spend 5 minutes with Postable’s easy-to-use site to send your beautiful birth announcements and spend the rest your time loving on your little gem (or you know, breathing). Continue reading

Get the Most Out of Wedding Photos: Tips From Wedding Photographers

Your wedding photos will be the greatest souvenir of your life. The decorations will be tossed, the flowers will die and the dress will be stored. But the wedding photos will hold your memories that will last a lifetime. While you’re preparing for the big day, it can be easy to get overwhelmed planning the wedding and forget to think further in detail about your wedding photography. But you don’t want to skim by this important aspect of your wedding day. You may even want to use your engagement photos for your save the dates and your wedding photos for your wedding thank you cards. The wedding photos will be the lasting memories that you’ll look at for years to come and will want to share with your entire family. Not to mention, wedding photography is not a mere drop in the bucket when it comes to your wedding budget so you’ll definitely want to put some thought it prepping for them.

wedding photographer takes pictures of bride and groom in nature in summer, fine art photo

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Expert Opinions: #1 Challenge in Planning a Wedding

Loser drops the wedding cake during the wedding ceremonyIf you’ve ever planned any event whatsoever, you’d know that there are a bunch of moving parts that have to be tamed. When planning a wedding, imagine a million times more moving parts plus the whole getting married part. What we’re trying to say is planning a wedding is no small feat. Everything from creating a guest list, sending out save the dates, picking out a menu and coordinating with all the vendors. There are million things to do. And while Postable can come in real handy when it comes to collecting mailing addresses from your guest list, there are just some tasks even we can’t hack.

Planning a wedding is hard work. Anyone who has taken on this challenge will tell you it’s no walk in the park. But a select few folks out there make wedding planning look easy (it’s not). We wanted to know the number one challenge in planning a wedding directly from the expert source — the wedding planner.

Are you about to set out to plan a wedding of your own? Checkout what these wedding planners have to say first. Continue reading