The age old question — should you send a thank you card? Better yet, should you send a holiday thank you card? The holidays have come and gone and we’re left standing in the cold holiday-less dust. Winter is still here, but the Christmas tree is not. The remnants of the holidays can still be felt most strongly with the pile of gifts that we were so eager to open just weeks ago. Bringing us back to the question at the heart of this post — should you send a holiday thank you card? And something tells us you probably already know the answer. Sending thank you notes is pretty much always a good idea. If someone did something for you, it never hurts to give them a sincere thank you note. If nothing else, it’ll brighten their day and more than likely surprise them. Thank you cards, however important, are often overlooked and forgotten. If you’re the one who remembers their gesture and actually goes out of your way to give them a holiday thank you card, they’ll no doubt remember that gesture as well. Don’t you want to be remembered? Continue reading
Happy 2019! We hope your new year has started off swimmingly. If you’re like most people, chances are you’ve set yourself up with some stellar new years resolutions. New goals you wish to accomplish in the new year that will change your life for the better. Hopefully you’re still going strong! If one of your new years resolutions is to lead a happier life than perhaps you’ll want to add gratitude to your daily tasks. According to Healthbeat, a Harvard publication “gratitude is strongly and consistently associated with greater happiness.” It couldn’t be easier to boost your happiness — just be a bit more grateful. No stair master required.
“When you write about how grateful you are to others and how much other people have blessed your life, it might become considerably harder for you to ruminate on your negative experiences.” — Greater Good Science Center by UC Berkeley
Happy new year! 2018 has come and gone and we’ve rung in the new year with all the excitement known to mankind. Sort of. Although we’re sad to see the time fly by so quickly, we’re excited about the prospect of a new beginning! Everyone loves a good starting point and we’ve got the biggest one right at our finger tips. Various New Years Resolutions are currently being tackled all around the country and new goals are being set as we speak. How exciting?!? Many folks love the idea of getting more productive in the new year to get shit done and reach their goals. Who wouldn’t want that? Here at Postable, we’re big fans of productivity and making tasks that were once tiresome, tedious and time consuming — easy as sending an email. Of course, we’re talking about sending really nice snail mail. Our interest in all things efficiency got us to thinking — what other ways can we be more productive? Everyone knows writing to do lists is a must if you’re hoping to accomplish things, but what else can we do to help get shit done? As it so happens, there are several simple productivity hacks we can all incorporate into our new year that will help us accomplish all our goals for 2019.
Take a look at these ten (with five bonus) productivity hacks and let us know how it goes! Continue reading
Christmas is right around the corner and we’d just like to get a hip hip hooray! We’re excited — can you tell? You’ve probably already been listening to Christmas music and crossing your Christmas shopping list off — one by one. Now it’s time to mail out your Christmas cards! The best part of the holidays, if you ask us. Luckily you don’t have to spend a million hours writing out addresses, stuffing envelopes or waiting at the post office for stamps. Postable will do all of the leg work for you while you sit back and take care of the fun stuff — like choosing this year’s Christmas card.
So, who to send Christmas cards to?
Perhaps you’re updating your Christmas card list this year and not sure who to include. Well, we got you covered. Continue reading
The holiday season is just around the corner. Halloween has come and gone while Thanksgiving is just about to grace us with it’s delicious presence. That means you’re probably starting to wonder when to get your holiday cards out in the mail. When to mail Christmas cards is a good question and one we’re hoping to answer here.
As a rule of thumb, the post office typically takes 3-7 days to deliver domestic mail. Of course, it may take less than 3 days and in some cases it can take longer than 7. It happens. But for the most part, the 3-7 day rule of thumb rings true. That is of course, unless it’s the holidays. December for sure — although this tends to happen during just about any holiday. When more people than usual decide to mail things all at once it tends to slow things down. And while not everyone mails a Mother’s Day card (shame on you), most people do place holiday cards in the mail at about the same time of the year.
You can imagine this kind of mail traffic will cause some delays. And you’d be right. During the holidays — in this case we’re definitely talking about December — the typical mailing time slows down to around 2 weeks. Sure, there’s still a chance it will be less than that but normally from year to year this tends to be the case.
Pro tip: You can schedule all of your cards ahead of time. Set em’ and forget em’. See the easy tutorial here.
The holidays are coming and that means many businesses will be getting ready to get their ducks in a row when it comes to mailing out their business holiday cards. Real estate agents are among the many different types of businesses that benefit from mailing out business holiday cards. Besides just being a nice gesture, holiday cards for real estate agents also greatly increase the likelihood of customer retention — the folks who were in the market to buy a new home will one day also be in the market to sell. Continue reading
It’s that time of the year once again! Who’s excited?!? We know we are — but that’s nothing unusual. The holidays are pretty much the most joyous time of the year and it’s no secret that sending business holiday cards is a must. A simple gesture like a personal holiday card may be the one thing that creates that long lasting connection so important for customer retention. So whether you’ve been mailing business holiday cards on the reg or you’re a newbie to this tradition, we’re here to help you make the most out of this holiday business task.
Customer retention is a big deal for businesses — big and small — everywhere. According to a report by Frederick Reichheld of Bain & Company, the cost of customer acquisition versus customer retention could reach as high as 700%. So putting some attention to building real relationships with existing customers should be a no brainer. By which we mean businesses everywhere should be putting a whole lot more attention into building real relationships with their existing customer base. And yet there may be some marketing tactics that you’re missing out on. For one — the business greeting card. Perhaps you’re already sending your company holiday cards, but you may be missing out on a few other opportunities to foster a level of customer loyalty you haven’t been able to reach thus far.
You can send marketing emails day in and day out, but sending a personal handwritten note takes the customer relationship building to a-whole-nother level. Here are 6 customer retention notes every business should be sending — and some that you might be missing out on. Continue reading
You’ve probably been spending a great deal of cash on customer retention tactics. Building customer and brand loyalty is no easy task, but is equally as rewarding. You’ve probably been sending one email after the next because email marketing is king. But unless you’ve incorporated real hold-in-your-hand business thank you cards, you’re not doing everything that you can. The good news is this marketing tactic is easy, inexpensive and doesn’t have to take forever to set up and get going. Sending personal greeting cards shows a more personal attention to your recipients than yet another email sent to the masses.
While email marketing is obviously a great strategy every business should have, there’s an element of the personal touch that’s completely lacking. Expanding your marketing strategies is a good idea if you want to reach your customer base off the screen where a personal connection can be made. Sending out real hold-in-your-hand business greeting cards is a great way to do just that. Luckily sending out really nice personal snail mail can be as easy as sending an email. Using digital tools available via Postable to create and mail something with a personal touch is a great way to build real life relationships that marketing emails simply cannot achieve.
In the age of full inboxes and empty [snail] mail boxes, sending out personal business birthday cards is a no brainer. If you’re not already mailing your customer & employee base business birthday cards, you really should be. A stellar way to boost employee moral along with a simple way of showing your appreciation, birthday cards for employees are also a great way to build community within your company or organization. Continue reading